If you have the budget, go for a custom designed WordPress theme instead of settling for a free one. But don’t just go to any WordPress theme designers. To get the most out of your theme, make sure you deal with an experienced and SEO-knowledgeable WordPress template designer / developer. Based from experience, a good designer will cost you somewhere between 3K to 5K depending on your design requirements. Going for custom designed WordPress theme means hiring a developer to upgrade the theme sooner or later, if in case WordPress releases a newer version you will have to pay developer to get upgrade. If that’s okay for you we do recommend Custom design or else you can always settle for next best thing – Premium WordPress themes.
Using premium themes like Thesis, Headway, Genesis and Catalyst gives you an edge in terms of customization and SEO. These themes are coded by no less than the experts so you can be sure they are compliant to established web standards. They are also compatible to virtually every internet browser so you don’t have to worry about how your website will look when viewed in any browser. These are just a few benefits that is available to you if you opt to use a Premium WordPress theme.
Premium WP themes Are Cost Efficient
Although it shouldn’t be the case, website owners are limited with their resources. The truth is, to get a good custom designed WordPress theme, it will cost you some money and so, if you are not ready to shell out funds for your WordPress theme, then a Premium theme will do. It will cost you only a fraction of what you pay for a custom designed theme. The problem is, you risk your website’s brand if you don’t customize it since there will be many of you using the same theme.
Premium themes And Customization
The good news is, Premium WordPress themes are easy to customize. The selling point of Premium theme is In fact”customizability” though the level of customization varies from one Premium theme to another, they generally are easy to customize without having to deal with codes. This feature is especially appealing to website owners who don’t know how to write a code and who just want to concentrate on creating solid content and marketing their products.
Upgrade and updates
Premium WordPress themes and Custom WordPress themes as both of them run under same WordPress platform there is a high chance that Custom WordPress themes will not provide you lifetime updates and upgrades or it may require developers help for update on the other hand if you’ve chosen to use a Premium Template, chances are, that you are receiving all the support that you need. Sparkle theme for instance, has got a great support community where you can get all the help you need.
Search Engine Optimization
Traffic is the lifeblood of every website. In order for your online business to thrive, you need to make sure people are constantly visiting your website. The best route would be from the search engines to your website. Why? Because traffic from search engines are highly targeted, hence, highly convertible. To get a share of traffic from Google, Yahoo and Bing, your website needs to be optimized for them. It’s called SEO, short for search engine optimization. Now what has Premium WordPress themes got to do with SEO you ask? Well, SEO starts on your website and it’s called on-page optimization. If the WordPress template you’re using is poorly coded and confusing to the search engines, then you can’t expect much love from them. Unfortunately, this is often the reality that free WordPress theme users have to face.